Affiliation:
1. St. Petersburg University of Management Technologies and Economic
Abstract
Aim. The presented study aims to describe the current state and trends of digitalization in the Russian medical services market.Tasks. The authors formulate basic concepts; analyze secondary research data and the content of management decisions, the regulatory framework of digitalization in healthcare; identify trends in the digital space of healthcare.Methods. This study uses general scientific methods of cognition in various aspects to investigate the digitalization policy in the social sphere and the impact of digitalization on increasing its effectiveness.Results. The digital transformation of healthcare in Russia was initiated by the government, which acts as the main subject of the transformation process. This is mediated by the paternalistic model of social policy, making the results of digitalization dependent on state planning, the development of high-tech industries, and other factors. It is obvious that state targeted programs aimed at the formation of the digital space are not being fully implemented. That said, new opportunities are emerging for the private healthcare sector, which uses the advantages of material and technical support and infrastructure, including digital, as a competitive advantage.Conclusions. Patterns in the formation of the Russian medical services market are not completely clear. Despite the enormous social significance, transformations in healthcare management lack publicity and careful analysis. Digitalization itself is not clearly reflected through quantitative indicators that could indicate its efficiency or inefficiency, fast or slow pace.
Publisher
Saint-Petersburg University of Management Technologies and Economics - UMTE
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