Making Graphic Management Models Smarter
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Published:2011-02-28
Issue:12
Volume:2
Page:
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ISSN:2157-9393
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Container-title:International Business & Economics Research Journal (IBER)
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language:
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Short-container-title:IBER
Author:
Bergsteiner Harald,Avery Gayle C.
Abstract
In management, graphic models are an undervalued and poorly used form of theory-building and communication that should be treated with the same rigor that is commonly demanded of text. Graphic models are highly effective for depicting and explaining organizational complexity when designed appropriately. Using two mutual influence models in accountability as an example, we point out common flaws in modelling, and suggest guidelines on how to make graphic models smarter.
Publisher
Clute Institute
Subject
Marketing,Economics and Econometrics,General Materials Science,General Chemical Engineering
Cited by
1 articles.
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