Consumer Perception of Regional Brands in Czechia in 2021-Reference-Cited by-同舟云学术

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Consumer Perception of Regional Brands in Czechia in 2021

Published:2022-02-14 Issue:1 Volume:30 Page:
ISSN:1804-8048
Container-title:Scientific Papers of the University of Pardubice, Series D: Faculty of Economics and Administration
language:
Short-container-title:SciPap

Author:

Stoklasa Michal¹^ORCID,Matušínská Kateřina¹^ORCID

Affiliation:

1. Slezská univerzita v Opavě, Obchodně podnikatelská fakulta v Karviné

Publisher

Univerzita Pardubice

Subject

General Economics, Econometrics and Finance,General Business, Management and Accounting

Cited by 4 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. City Marketing: How Do Residents Perceive Their Home?;Scientific Papers of the University of Pardubice, Series D: Faculty of Economics and Administration;2024-07-22

2. Knowledge of the Regional Brand in Liberec Region: Case Study;Liberec Economic Forum 2023;2023-09

3. How Social Advertising Affects the Buying Behaviour of Malaysian Consumers? Testing the Moderating Effects of Gender and Education;Scientific Papers of the University of Pardubice, Series D: Faculty of Economics and Administration;2022-09-07

4. Leader’s strategies for designing the promotional path of regional brand competitiveness in the context of economic globalization;Frontiers in Psychology;2022-08-11

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