A Serial Mediation of Deceptive Discount Advertising Effects in Online Retailing
Author:
Affiliation:
1. Amsterdam School of Communication Research, University of Amsterdam, Amsterdam, The Netherlands.
2. College of Communication, University of Amsterdam, Amsterdam, The Netherlands.
Publisher
Mary Ann Liebert Inc
Subject
Computer Science Applications,Human-Computer Interaction,Applied Psychology,Communication,General Medicine,Social Psychology
Link
https://www.liebertpub.com/doi/pdf/10.1089/cyber.2022.0275
Reference45 articles.
1. The Ethics and Politics of Academic Knowledge Production: Thoughts on the Future of Business Ethics
2. The Current State of Advertising Ethics: Industry and Academic Perspectives
3. The psychology of deception in marketing: A conceptual framework for research and practice
4. The Defensive Consumer: Advertising Deception, Defensive Processing, and Distrust
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