Using Eye Tracking to Explore Consumers' Visual Behavior According to Their Shopping Motivation in Mobile Environments-Reference-Cited by-同舟云学术

Using Eye Tracking to Explore Consumers' Visual Behavior According to Their Shopping Motivation in Mobile Environments

Published:2017-07 Issue:7 Volume:20 Page:442-447
ISSN:2152-2715
Container-title:Cyberpsychology, Behavior, and Social Networking
language:en
Short-container-title:Cyberpsychology, Behavior, and Social Networking

Author:

Hwang Yoon Min¹,Lee Kun Chang²

Affiliation:

1. Creativity Science Research Institute, SKKU Business School, Sungkyunkwan University, Seoul, Republic of Korea.

2. Department of Health Sciences and Technology, Creativity Science Research Institute, SKKU Business School, SAIHST, Sungkyunkwan University, Seoul, Republic of Korea.

Publisher

Mary Ann Liebert Inc

Subject

Computer Science Applications,Human-Computer Interaction,Applied Psychology,Communication,General Medicine,Social Psychology

Link

http://www.liebertpub.com/doi/pdf/10.1089/cyber.2016.0235

Reference30 articles.

1. The Impact of Transaction Trust on Consumers' Intentions to Adopt M-Commerce: A Cross-Cultural Investigation

2. Why Does Half the World's Population Have a Mobile Phone? An Examination of Consumers' Attitudes toward Mobile Phones

3. The Influence of Media Type on Attitude Toward Mobile Advertisements Over Time

4. Introduction to the Special Issue Mobile Commerce: The Past, Present, and Future of Mobile Commerce Research

5. What drives mobile commerce?

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