Moderating Effect of Health Motivation, Health Concern and Food Involvement on the Relationship between Consumption Value and Purchasing Intentions of Healthy Functional Food
Author:
Publisher
The Korean Society of Food Science and Nutrition
Subject
Nutrition and Dietetics,Food Science
Link
http://ocean.kisti.re.kr/downfile/crosscheck/kfn/JAKO200834753088455.pdf
Reference21 articles.
1. Buyer beliefs, attitudes and behaviour: foods with therapeutic claims
2. Consumer acceptance of functional foods: socio-demographic, cognitive and attitudinal determinants
3. Demographic and lifestyle characteristics of functional food consumers and dietary supplement users
4. Functional foods: health claim-food product compatibility and the impact of health claim framing on consumer evaluation
5. Consumers as four-faced creatures. Looking at food consumption from the perspective of contemporary consumers
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