Public Relations Education and the Development of Professionalization in Canada and the USA-Reference-Cited by-同舟云学术

Public Relations Education and the Development of Professionalization in Canada and the USA

Published:2016-12-11 Issue: Volume: Page:51-64
ISSN:
Container-title:North American Perspectives on the Development of Public Relations
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Author:

Wright Donald K.,Flynn Terence

Publisher

Palgrave Macmillan UK

Link

http://link.springer.com/content/pdf/10.1057/978-1-349-95044-7_5

Reference35 articles.

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2. Argenti, P. A. (2009). Corporate communication (5 ed.). Boston: McGraw Hill Irwin.

3. Basen, I. (2013, November 12). How different is PR in Canada versus the U.S. Marketing Magazine. http://www.marketingmag.ca/advertising/column-how-different-is-pr-in-canada-versus-the-u-s-93395 . Accessed 12 Mar 2016.

4. Becker, L. B., Vlad, T., & Simpson, H. (2013). 2012 annual survey of journalism and mass communication enrollments: Enrollments decline for second year in a row. Journalism & Mass Communication Educator, 68(4), 305–334.

5. Bernays, E. L. (1978). Education for PR: A call to action. Public Relations Quarterly, Fall, 18, 18–23.

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