Author:
Arslan Hasan,Kachani Soulaymane,Shmatov Kyrylo
Publisher
Springer Science and Business Media LLC
Subject
Strategy and Management,Economics and Econometrics,Finance,Business and International Management
Reference12 articles.
1. Bayus, B., Jain, S. and Rao, A. (1997) Too little, too early: Introduction timing and new product performance in the personal digital assistant industry. Journal of Marketing Research 34 (1): 50–63.
2. Cohen, M. and Whang, S. (1997) Competing in product and service: A product life-cycle approach. Management Science 43 (4): 535–544.
3. Cusumano, M. and Nobeoka, K. (1998) Thinking Beyond Lean: How Multi-Project Management is Transforming Product Development at Toyota and Companies. New York: Simon and Schuster, Free Press.
4. Dhebar, A. (1994) Durable-goods monopolists, rational consumers, and improving products. Marketing Science 13 (1): 100–120.
5. Klastorin, T. and Tsai, W. (2004) New product introduction: Timing, design, and pricing. Manufacturing and Service Operations Management 6 (4): 302–320.
Cited by
31 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献