Analysing customer satisfaction surveys using a fuzzy rule-based decision support system: Enhancing customer relationship management

Author:

Ammar Salwa,Moore David,Wright Ronald

Publisher

Springer Science and Business Media LLC

Subject

Marketing,Strategy and Management

Cited by 12 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Sensory evaluation of customer satisfaction using type-2 fuzzy logic;Journal of Intelligent & Fuzzy Systems;2022-08-10

2. Digitalization on Aviation 4.0: Designing a Scikit-Fuzzy Control System for In-Flight Catering Customer Satisfaction;Intelligent and Fuzzy Techniques in Aviation 4.0;2021-08-27

3. Customer perception of adoption and use of digital financial services and mobile money services in Uganda;Journal of Enterprising Communities: People and Places in the Global Economy;2021-02-22

4. Advanced Rule-Based Approaches in Customer Satisfaction Analysis: Recent Development and Future Prospects of fsQCA;Integrated Series in Information Systems;2021

5. SCM Enterprise Solution Using Soft Computing Techniques;Advances in Intelligent Systems and Computing;2020

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