The impact of corporate social responsibility in technological innovation on sustainable competitive performance

Abstract

AbstractThe twenty-first century has seen an increase in stakeholders, highlighting the need to discuss the role of corporate social responsibility in technological innovation. The objective of the current research is to examine the role that corporate social responsibility in technological innovation plays in enhancing the sustainable competitive performance of firms. The idea that digital transformation mediates the relationship between corporate social responsibility in technological innovation and sustainable competitive performance is proposed in this study. Additionally, the mastery climate may act as a boundary condition that strengthens the positive relationship between CSR and digital transformation. The data were collected in Chinese firms through a questionnaire. The results supported the mediation and moderation hypotheses, confirming that digital transformation mediates the relationship between corporate social responsibility in technological innovation and sustainable competitive performance. The mastery climate moderates the relationship between corporate social responsibility in technological innovation and digital transformation. The results have implications for theory and practice. Limitations and future research directions are also discussed.