Pricing strategy of cab aggregators in India

Author:

Anirvinna C.,Deshmukh Arun Kumar

Publisher

Springer Science and Business Media LLC

Subject

Strategy and Management,Economics and Econometrics,Finance,Business and International Management

Reference11 articles.

1. Bhaskar, B. 2017. Uber: Redefining Transpiration. International Journal of Advance Research in Computer Science and Management Studies 05 (03): 39–42.

2. Kalla, N., and H. Purohit. 2017. Designing Service Offering in the E-Marketing Era: A Case Study of OLA Cabs. International Journal on Customer Relations 05 (01): 01–04.

3. Karunakar, B. 2016. Changing Paradigms in the taxi industry in India. An International Multidisciplinary Research Journal 06 (05): 95–105.

4. Kispál-Vitai, Z. 2018. Value is in the eye of the beholder: pricing decisions in the twenty-first century. Journal of Revenue and Pricing Management 18: 88–89.

5. Malik, G., and S. Bansal. 2017. Analyzing the Criticality of Service Level in Cab Aggregating Industry on Customer Expectations, Satisfaction, and Retention. Indian Journal of Computer Science 02 (02): 30–38.

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