Author:
Knight John G,Holdsworth David K,Mather Damien W
Publisher
Springer Science and Business Media LLC
Subject
Management of Technology and Innovation,Strategy and Management,Economics and Econometrics,General Business, Management and Accounting,Business and International Management
Reference91 articles.
1. Agarwal, S. and Teas, R.K. (2001) ‘Perceived value: mediating role of perceived risk’, Journal of Marketing Theory and Practice 9 (4): 1–14.
2. Al-Sulaiti, K.I. and Baker, M.J. (1998) ‘Country of origin effects: a literature review’, Marketing Intelligence and Planning 16 (3): 150–199.
3. Arnould, E.J. and Wallendorf, M. (1994) ‘Market-oriented ethnography: interpretation building and marketing strategy formulation’, Journal of Marketing Research 31 (4): 484–505.
4. Askegaard, S. and Ger, G. (1998) ‘Product-country images: towards a contextualized approach’, European Advances in Consumer Research III: 50–58.
5. Beatty, S. and Ferrell, S. (1998) ‘Impulse buying: modelling its precursors’, Journal of Retailing 74 (2): 169–192.
Cited by
102 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献