Mass media in the mobile village

Abstract

As a constantly connected environment via the Internet and mobile technology, the mobile village reconstructed the means by which content reaches a mass audience. To successfully navigate this environment, audiences must adjust to the new dynamics imposed by mobile technologies. This article examines mass media technologies and practices in an attempt to assess the practical impact of the mobile village within the production, distribution and consumption of media and information. Journalism is now judged less by the news it provides than by the process by which it is produced. Many proclaim the death of radio as traditional broadcast formats become antiquated, however, thanks to increased hardware mobility and bandwidth speeds, podcasts and music streaming services continue to draw listeners. Lastly, television, long a medium fixed in domestic space and oriented around synchronous mass consumption, now streams on demand to mobile devices via wireless Internet connections.