Abstract
This study aims to discover the discourse elements contained in the Ministry of Health's (KKM) infographic of the Covid-19 pandemic via Berita Harian’s Instagram account. This indirectly proves the language's ability to help deal with the outbreak. It is undeniable that language is very important in the dissemination of information, more so as new technology and advancements such as the various applications online allows information to be directly shared, making information easier and faster to be disseminated. However, information from public institutions often goes through an editing process before being uploaded to any social media account. This is because, since the information will be seen by society, there is a need to ensure that the infographic is easy to be understood and meaningful so that the value of togetherness in addressing this outbreak can be inculcated. For the purpose of analyzing the graphic info from the KKM via Berita Harian Instagram, this study will apply Theory of Discourse Analysis by Normaliza Abd Rahim. The application of this theory will be discussed through three elements of the discourse, namely content, context and assumption. The results showed all three elements were reflected in the COVID-19 infographic created by the KKM and consequently published in Berita Harian’s Instagram account. Keywords: Instagram, infographic, discourse, Covid-19, meaning.
Publisher
Penerbit Universiti Kebangsaan Malaysia (UKM Press)
Cited by
3 articles.
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