CCS in the Media: An Analysis of International Coverage

Abstract

Internationally, the level of public awareness of carbon dioxide capture and storage (CCS) technology remains low. The mainstream media have a salient influence in shaping the debate on CCS's implementation and its risks. This paper presents the results of analysis of print media coverage of CCS worldwide between August 2009 and June 2010. A total of 1138 articles from the Carbon Sequestration Leadership Forum were reviewed and analysed. The majority of these articles were balanced or neutral in tone and lacking in technical detail. Fifteen key themes were identified. Two of these emerged the most frequently across all sources: CCS pilot and demonstration projects, and funding issues. This suggests a pattern of media curiosity over how financial support for CCS is provided and what results are occurring at pilot and demonstration efforts. Cross-regional key risks included: Time, cost, and implementation issues; technical validity; and storage capacity issues.