Conceptual Approaches to the Innovative Development of Corporate Integration Associations

Abstract

The article reveals the theoretical foundations and practical aspects of the innovative development of corporate integration structures. In particular, the main stages of the development of integration processes in the world were analyzed and, based on the generally accepted stages, the main stages of the development of the integration processes of enterprises in the world were proposed, taking into account the selected sequence of stages and the characteristics of the integration processes of enterprises in each of them. All the isolated stages testify to the rapid development of the world economy and the change in approaches to cooperation between countries and enterprises. It is justified that the direct development of the integration processes of enterprises took place under the influence of globalization and innovative technological changes, which provide companies with new opportunities for cooperation and development in the world market. The author's understanding of the essence and content of the innovative development of corporate integration structures as a process of introducing innovative approaches, technologies and strategies into the activities of organizations aimed at improving their corporate integration processes and results was formed. An innovative block for the development of the CIS is proposed and the composition of the elements of the system for managing the innovative activity of the CIS is determined. For a thorough understanding of CIS and their innovative development in the modern business environment, the practical aspects of the innovative development of corporate integration structures, including general and special elements, were substantiated. Specific benefits from the innovative development of corporate integration structures are also determined and substantiated. In contrast to the mentioned advantages, the main threats of the external environment, in which the innovative development of CIS takes place, were singled out. The relevant principles are proposed for the successful innovative development of corporate integration structures, taking into account the threats of the external environment. Taking into account the selected and substantiated practical aspects of the innovative development of the CIS, advantages and threats, as well as the principles of successful innovative development, a conceptual model of the innovative development of the CIS was built, which demonstrates the ability of the CIS to obtain additional competitive advantages, minimize the risks of the external environment and, in general, the ability to increase the structure of its own investment resources and demonstrates the overall socioeconomic efficiency of the CIS.