Managerial–Consumer Eco-Harmful Media Perceptions and Eco-Conscious Attitudes
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Published:2019-04-26
Issue:3
Volume:60
Page:290-304
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ISSN:0021-8499
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Container-title:Journal of Advertising Research
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language:en
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Short-container-title:JAR
Author:
Rademaker Claudia A.,Stafford Marla Royne,Andéhn Mikael
Subject
Marketing,Communication