Analysis of interest of Google users (Web , Google Image, and YouTube search) on oral health information among South Indian states

Abstract

Objectives: The study aimed to analyze the trends of oral health information searches on the web, Google Images, and YouTube in South Indian states. Material and Methods: The retrospective longitudinal study utilized computational metadata from Google Trends, examining the relative search volume of oral health information from 2018 to 2023. Results: The results revealed a significant demand for aligners, dental implants, teeth sets, root canal treatments, and teeth whitening in these states, highlighting the importance of accessible information and education to facilitate informed decisions about oral health care. Regardless of development levels, oral health-related searches increased, influenced by education levels and Internet availability. Conclusion: Oral health-related searches increased in South Indian states regardless of their development levels, with media preference influenced by education levels and Internet availability. This analysis suggests that investing in health education programs can empower individuals to make informed oral health choices, reducing misconceptions regarding dental treatment.