Abstract
The article explores the mechanisms and challenges of applying public-private partnership (PPP) in strategic management of construction enterprises in Ukraine. It analyzes the impact of globalization and liberalization on the effectiveness of construction firms and seeks ways to optimize PPPs to ensure their adaptation to the changing market conditions. The article emphasizes the need to harmonize PPP practices with contemporary demands of sustainable development and to define a set of criteria that take into account economic, technical, organizational, and social aspects. Five main groups of criteria are proposed, aimed at improving PPP models and assessed through a wide range of indicators, including in line with the policy of the European Union. Expert interviews have been used to determine the relevance of the criteria, allowing for an objective assessment of the importance of each one. The essence of PPP as a tool for strategic management, providing a coordinated interaction between the state and private investors in the construction sector, is provided. The current state and prospects for the development of PPPs in Ukraine are analyzed, taking into account international experience and the specifics of the national market. The defined criteria and sub-criteria for innovative development should form the basis for creating an effective management model that considers all aspects of sustainable development and facilitates the implementation of strategic initiatives. The research results highlight the importance of technical-technological and organizational development as key elements of a successful PPP model. The proposed approaches and recommendations may serve as a foundation for improving the management of construction enterprises, including through the introduction of innovative technologies and management methods
Publisher
Scientific Journals Publishing House