A structural model of student continuance intentions in ChatGPT adoption

Abstract

ChatGPT has experienced unprecedented acceptance and use, capturing popular and academic attention. With this growth in use comes the need to focus on the determinants of ChatGPT use as the success of a technology or service depends largely on users’ continuance intentions. Modeling what influences students’ intention to continue using ChatGPT is important to better understand how students search for information and their decision-making process. Using a sample of 106 students, we test a structural model developed using the unified extended-confirmation model. The research model included the following elements: subjective norm, perceived usefulness of continued use, disconfirmation of their expectations from prior use, satisfaction with prior use, and continuance intention. The findings demonstrate support for the proposed research model as the research model explains 60.5% of the variance in continuance intention. In terms of the direct influence on continuance intention, the role of perceived usefulness and satisfaction were documented. The present study has the potential to serve as a starting point for improving our understanding of antecedents of continuance intentions in the context of ChatGPT.