“The perfect guide in a crowded musical landscape:” Online music platforms and curatorship

Author:

Barna Emilia

Abstract

Curatorship or curation has become a widely used term in music industry and popular music discourse recently, used not only in a museum or exhibition context, but also in connection with music festivals, and increasingly, playlists and other functions related to online music platforms. Through a case study of 22tracks, an online, playlist-based music discovery service currently based in four European cities, I look at the role and position of the music curator, and provide a critical analysis of the dominant discourses around music curation. I place the discourse of music curation into a context of dominant narratives accompanying music as well as digital and online technology, including that of the “long tail” and the “tyranny of choice.” I then proceed to explore the relationship of curation to place, scenes and genres, and conceptualise curatorship as an increasingly professionalised tastemaking and promoting function.

Publisher

University of Illinois Libraries

Subject

Computer Networks and Communications,Human-Computer Interaction

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