COVID-19 lockdown impact on Tunisian consumer behaviors and awareness related to food consumption and wastage during celebrations: Case of study “Ramadan month”

Author:

Ben Ismail Hanen1ORCID,Jribi Sarra2ORCID,Doggui Darine3ORCID,Debbabi Hajer2ORCID

Affiliation:

1. 1 Department of Agri-Food Industries, National Institute of Agronomy of Tunisia (INAT), UR17AGR01, University of Carthage, Tunis, Tunisia 2 Faculty of Mathematical, Physical and Natural Sciences of Tunis, LR11ES09, University Tunis El Manar, Tunis, Tunisia

2. Department of Agri-Food Industries, National Institute of Agronomy of Tunisia (INAT), UR17AGR01, University of Carthage, Tunis, Tunisia

3. National Institute for Consumption (INC), Tunis, Tunisia

Abstract

Background: The COVID-19 pandemic deeply marked 2020 at different scales: socially, economically, and environmentally. Accordingly, several changes were observed at these different scales. Aims: This study aimed to highlight changes induced by COVID-19 lockdown on consumer behaviors and awareness related to food consumption and wastage during a celebration period, Ramadan in Tunisia. Methodology: An online survey on 317 respondents (71.6% women and 28.4% men) was carried out during the first 15 days of Ramadan season and was focused on demographic data, awareness and attitudes toward food waste, food purchase and consumption habits. Results: Although the COVID-19 has impaired the construction of Iftar menus, 53.9% of respondents have kept preparing, overcooking and consuming traditional meals. Interestingly about 66% claimed decreasing food waste this year. Conclusion: Results of this study have clearly established that time of crisis has led to virtuous consumers’ behaviors and attitudes, in place of consumerist practices, during Ramadan celebration season. Keywords: COVID-19 Lockdown, Ramadan, consumer’s behavior, leftover, food waste.

Publisher

The North African Journal of Food and Nutrition Research (NAJFNR)

Subject

Management, Monitoring, Policy and Law,Geography, Planning and Development

Reference47 articles.

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3. [3] Sandikci, Ö. & Omeraki, S. (2007). Globalization and rituals: does Ramadan turn into Christmas? Advances in Consumer Research, 34, 610-615.

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