Post Wow, is Less More? A Critical Approach to Animated Mapped Projection for Art Historical Knowledge Sharing The Twentieth-Century Mural as a Case Study

Author:

Farré Torras Begoña1,Crespillo Marí Leticia2,Soares Marta3

Affiliation:

1. Art History Institute, NOVA University Lisbon

2. Universidad de Málaga, España

3. IHA-NOVA FCSH / IN2PAST, Lisboa, Portugal

Abstract

This paper critically considers digital curatorial practices, increasingly used both in commercial and museum settings, involving the animated mapped projection of digitised works of art. It draws attention to the problematic and common misuse of the term ‘immersive’ to designate such practices and examines their effectiveness for art historical knowledge sharing and meaning making. Through first-hand observation of a number of such exhibits, the paper considers the lessons that can be learned from them and how they would specifically apply to a corpus of twentieth-century frescoes that make up the study object of a research project on art historical digital curatorship.

Publisher

Edizioni Ca Foscari

Reference40 articles.

1. Dalí Cybernetics, IDEAL Centre d’Arts Digitals, Barcelona, 21 September 2022 to 21 August 2023 (visited 25 February 2023) https://idealbarcelona.com/en/agenda/cybernetic-dali/

2. Eternal Mucha, Grand Palais Immersif, Paris, 22 March to 5 November 2023 (visited 11 July 2023) https://grandpalais-immersif.fr/en/agenda/evenement/eternel-mucha

3. Frameless – Immersive Art Experience, London, 7 October 2022, ongoing (visited 23 July 2023) https://frameless.com/

4. Loading. L’art urbain à l’ère numérique. Grand Palais Immersif, Paris, 6 December 2023 to 26 July 2024. https://grandpalais-immersif.fr/agenda/evenement/loading-lart-urbain-lere-numerique

5. (Observations based on official videos available on YouTube)https://www.youtube.com/watch?v=QFuJcbnE_Yohttps://www.youtube.com/watch?v=oSCy54ZlMlwhttps://www.youtube.com/watch?v=k0Ql7G1Uf1Q

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