The Road to Improving the Anti-addiction Mode of Short-video Software

Abstract

In today's highly developed information technology, the fragmentation of information is becoming more and more common, which makes short videos popular as an efficient information delivery vehicle. Users of short videos include teenagers, who are at a critical stage in the formation of their outlook on life and are easily influenced by external information. For the sake of the healthy physical and mental development of teenagers, many short video software in the market have established teenager-specific modes to prevent them from becoming addicted to watching short videos. This report uses case studies and content analysis to examine the teenage model of DouYin, a software owned by ByteDance. The report analyses and recommends how the current teen mode achieves the desired effect, how it meets the psychological needs of adolescent users, and whether guardians can be completely at ease with their children's use of short video software because of the establishment of this mode. It gives clear opinions on the future path to improve the teen mode in the internet industry and suggests issues that need to be addressed. It is hoped that large Internet companies like ByteDance can make achievements in protecting young people and contribute to the education of society's next generation together with parents.