Forecasting product sales with a stochastic Bass model
Author:
Publisher
Springer Science and Business Media LLC
Subject
Applied Mathematics
Link
http://link.springer.com/content/pdf/10.1186/s13362-019-0059-6.pdf
Reference18 articles.
1. Bass FM. A new product growth for model consumer durables. Manag Sci. 1969;15:215–27.
2. Mahajan V, Muller E, Bass FM. New product diffusion models in marketing: a review and directions for research. J Mark. 1990;54:1–26.
3. Mahajan V, Muller E, Wind Y, editors. New-product diffusion models. Berlin: Springer; 2000.
4. Tashiro T. Hierarchical Bass model: a product diffusion model considering a diversity of sensitivity to fashion. Physica A. 2016;461:824–32.
5. Massiani J, Gohs A. The choice of Bass model coefficients to forecast diffusion for innovative products: an empirical investigation for new automotive technologies. Res Transp Econ. 2015;50:17–28.
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