Generative AI in the Manufacturing Process: Theoretical Considerations

Author:

Doanh Doung Cong1ORCID,Dufek Zdenek2ORCID,Ejdys Joanna3ORCID,Ginevičius Romualdas4ORCID,Korzynski Pawel5ORCID,Mazurek Grzegorz6ORCID,Paliszkiewicz Joanna7ORCID,Wach Krzysztof8ORCID,Ziemba Ewa9ORCID

Affiliation:

1. 2 National Economics University , Hanoi , Vietnam

2. 3 Brno University of Technology , Czechia

3. 1 Bialystok University of Technology , Poland

4. 4 Mykolas Romeris University , Lithuania

5. 5 Kozminski University , Poland

6. 6 Kozminski University , Poland

7. 7 Warsaw University of Life Sciences , Poland

8. 8 Krakow University of Economics , Poland

9. 9 University of Economics in Katowice , Poland

Abstract

Abstract The paper aims to identify how digital transformation and Generative Artificial Intelligence (GAI), in particular, affect the manufacturing processes. Several dimensions of the Industry 4.0 field have been considered, such as the design of new products, workforce and skill optimisation, enhancing quality control, predictive maintenance, demand forecasting, and marketing strategy. The paper adopts qualitative research based on a critical review approach. It provides evidence of the GAI technology support in the mentioned areas. Appropriate use of emerging technology allows managers to transform manufacturing by optimising processes, improving product design, enhancing quality control, and contributing to overall efficiency and innovation in the industry. Simultaneously, GAI technologies facilitate predictive analytics to forecast and anticipate future demand, quality issues, and potential risks, improve a marketing strategy and identify market trends.

Publisher

Walter de Gruyter GmbH

Subject

Management of Technology and Innovation,Industrial and Manufacturing Engineering,Strategy and Management,Management Information Systems

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