A Post Keynesian approach to advertising and its relevance for the transition economies

Author:

Lah Marko,SušJan Andrej,Ilič Branko

Publisher

Informa UK Limited

Subject

Economics and Econometrics

Reference40 articles.

1. Arestis, P. The Post-Keynesian Approach to Economics: An Alternative Analysis of Economic Theory and Policy. Aldershot, UK: Edward Elgar, 1992.

2. Bain, J. Barriers to New Competition. Cambridge, MA: Harvard University Press, 1956. [Reprinted in 1993 by Augustus M. Kelley, Fairfield, NJ.]

3. Burgess, G.H., Jr. Industrial Organization. Englewood Cliffs, NJ: Prentice Hall, 1989.

4. Çapo&gcar;lu, G. Prices, Profits and Financial Structures: A Post-Keynesian Approach to Competition. Aldershot, UK: Edward Elgar, 1991.

5. Chamberlin, E.H. The Theory of Monopolistic Competition: A Re-orientation of the Theory of Value, 5th ed. Cambridge: Harvard University Press, 1946. [Originally published in 1933.]

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