Health Misinformation on Social Media in Bangladesh: Public Health Impact and Mitigation Strategies

Abstract

The dissemination of health misinformation via digital platforms poses a significant risk to public health in Bangladesh, with many individuals acting on false information. This study aims to understand how the general population engages with health-related content, identify the causes and impact of misinformation, and offer recommendations to mitigate this issue. Using a mixed-methods approach, the study combines qualitative data from detailed interviews with quantitative data from online surveys. Key findings indicate a widespread tendency to trust and follow health recommendations found online, often without verification, leading to potential health risks. The study emphasizes the importance of adhering to authentic medical advice and highlights the need for an integrated approach involving healthcare professionals and government initiatives to combat misinformation. Recommendations include improving digital literacy, enhancing fact-checking mechanisms, and promoting credible health information sources.