An interpretable mechanism for personalized recommendation based on cross feature

Abstract

The existing recommender system provides personalized recommendation service for users in online shopping, entertainment, and other activities. In order to improve the probability of users accepting the system’s recommendation service, compared with the traditional recommender system, the interpretable recommender system will give the recommendation reasons and results at the same time. In this paper, an interpretable recommendation model based on XGBoost tree is proposed to obtain comprehensible and effective cross features from side information. The results are input into the embedded model based on attention mechanism to capture the invisible interaction among user IDs, item IDs and cross features. The captured interactions are used to predict the match score between the user and the recommended item. Cross-feature attention score is used to generate different recommendation reasons for different user-items.Experimental results show that the proposed algorithm can guarantee the quality of recommendation. The transparency and readability of the recommendation process has been improved by providing reference reasons. This method can help users better understand the recommendation behavior of the system and has certain enlightenment to help the recommender system become more personalized and intelligent.