Influence of philanthropic corporate social responsibility on customers’ loyalty : mediation role of customers’ gratitude
Author:
Publisher
Adonis and Abbey Publishers
Subject
Economics and Econometrics,Business and International Management
Cited by 7 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Authenticity matters: a nonmarket perspective on the competitive strategy-firm performance nexus;Management Decision;2024-07-12
2. The Nexus between corporate social responsibility and corporate social performance in the Service-Based Enterprises Sector: Insights from Zimbabwe;2023-10-18
3. Enriching Competitiveness through Corporate Social Responsibility: A Study of Service-Based Enterprises in Zimbabwe;2023-10-12
4. Smart customer experience, customer gratitude, P-WOM and continuance intentions to adopt smart banking services: the moderating role of technology readiness;The TQM Journal;2023-06-20
5. The Impact of Hiring People with a Disability on Customers’ Perspectives: The Moderating Effect of Disability Type;Sustainability;2023-03-14
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