INNOVATIVE ACTIVITY OF ENTERPRISES OF UKRAINE IN THE RECON TRUCTION OF ECONOMIC RESOURCES

Abstract

Innovative processes contribute to positive shifts at all levels of the economy in a globalized environment. The key element of globalization is economic resources, among which significant ones are resources that have tight relationships and the interdependence of the impact of innovation on the level of their objects reconstruction. The study used the classification of economic resources capable of reconstruction according to the types that form the objects of capital assets, intangible assets and the intellectual potential of labor resources. The directions of innovative investments of Ukrainian enterprises in the reconstruction of such objects of economic resources as capital assets, intangible resources (assets) and an increase in the level of intellectual potential of staff are analyzed. Analysis of statistical data, external and internal factors showed that the reconstruction of intellectual, intangible and material resources, as well as the intellectual potential of personnel was carried out by domestic enterprises at a fairly low level. It is proved that innovatively active enterprises financed the process of reconstruction of economic resources objects by an average of 90% at their own expense. It is advisable to direct the national strategy of the state’s economic development in the context of globalization to intensify innovation and strengthen state control over the process of reconstruction of economic resources of business entities. This requires at the micro-level of planning comprehensive measures for the reconstruction of the quality of economic resources, relying on state innovation development programs. The development and implementation of such a strategy at the micro level can ensure the strengthening of the competitive advantages of enterprises and become the basis for the country's economic growth.