How does green HRM influence environmental and social sustainability in hotels?

Author:

Abbas Zuhair1ORCID,Smaliukienė Rasa2ORCID,Zamečnik Roman3ORCID,Kalsoom Ghulam4ORCID,Cera Elona5ORCID

Affiliation:

1. Doctoral Student, Research Scholar, Faculty of Management and Economics, Department of Business Administration, Tomas Bata University in Zlin

2. Professor, Creative Communication Department, Faculty of Creative Industries, Vilnius Gediminas Technical University (VilniusTech)

3. Associate Professor, Business Administration Department, Faculty of Management and Economics, Tomas Bata University in Zlin

4. Doctoral Researcher, Department of Business Administration, Faculty of Management and Economics, Tomas Bata University in Zlin

5. Ph.D. Candidate, Business Administration Department, Faculty of Management and Economics, Tomas Bata University in Zlin

Abstract

Green human resource management (GHRM) is bringing positive transformations in business and society, as well as challenges for hotels. Drawing from social cognitive theory (SCT), this study examined green HRM with environmental and social performance. Significantly, this paper also used organizational green culture as a mediation variable. This empirical study employed a quantitative research method. Data were collected from 155 employees working in Pakistan’s hotels. The results demonstrate that green HRM (t-statistic value = 9.676, p-value = 0.000) is positively related to organizational green culture. In addition, organizational green culture (t-statistic value = 11.254, p-value = 0.000, t-statistic value = 16.882, p-value = 0.000) has a significant effect on environmental and social performance. Moreover, organizational green culture fully mediated the relationship between green HRM and environmental performance (t-statistic value = 5.444, p-value = 0.000). Finally, organizational green culture fully mediated the relationship between green HRM and social performance (t-statistic value = 7.218, p-value = 0.000). AcknowledgmentThis work is partially funded under FaME TBU No. IGA/FaME/2023/012 “Closed and open innovations: role of human resource, servant leadership, digitalisation, and uncertainty.” Authors would like to thank Prof. Rasa Smaliukienė for partially funding this research. This work also acknowledged Grant No.FSR-FORD 5-6/2022-23/FaME/006 “Linking stakeholder pressure, green HRM application and competitive advantage in the hotel industry.”

Publisher

LLC CPC Business Perspectives

Subject

Business and International Management,General Business, Management and Accounting,Information Systems and Management,Law,Sociology and Political Science,Social Sciences (miscellaneous)

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