The nature of viral altruism and how to make it stick

Author:

van der Linden Sander

Publisher

Springer Science and Business Media LLC

Subject

Behavioral Neuroscience,Experimental and Cognitive Psychology,Social Psychology

Reference8 articles.

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2. Lewis, K., Gray, K. & Meierhenrich, J. Sociol. Sci. 1, 1–9 (2014).

3. Cameron, A. M. et al. Am. J. Transplant. 13, 2059–2065 (2013).

4. Berger, J. & Milkman, K. L. J. Mark. Res. 49, 192–205 (2012).

5. Moore, R. J. The Ice Bucket Challenge data debrief: who dumped, who donated, and was it all worth it? RJMetrics (3 September 2014); http://go.nature.com/2jVhP2P

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