Social influence maximization under empirical influence models
Author:
Publisher
Springer Science and Business Media LLC
Subject
Behavioral Neuroscience,Experimental and Cognitive Psychology,Social Psychology
Link
http://www.nature.com/articles/s41562-018-0346-z.pdf
Reference43 articles.
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3. Kempe, D., Kleinberg, J. & Tardos, É. Maximizing the spread of influence through a social network. In Proc. 9th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining 137–146 (2003).
4. Kempe, D., Kleinberg, J. & Tardos, É. Maximizing the spread of influence through a social network. Theory Comput. 11, 105–147 (2015).
5. Centola, D. & Macy, M. Complex contagions and the weakness of long ties. Am. J. Sociol. 113, 702–734 (2007).
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