Digital Divides and Social Network Sites: Which Students Participate in Social Media?

Abstract

Social network sites (SNSs) like Myspace and Facebook are now popular online communities with large teenage user populations. Teens use these technologies to interact, play, explore, and learn in significant ways. As scholars become interested in studying these new online communities, I contribute to the emerging conversation by re-examining questions about the digital divide. This study utilizes a nationally representative survey from the Pew Internet & American Life Project to investigate whether access and participation divides persist in teens' use of SNSs. I use binary logistic regression to examine the relationship between social, demographic, and technology variables with youth participation in social network sites. The results suggest that traditional divide indicators such as Internet access or parent education are not significant predictors of SNS use. Youth appear to find a way to get connected. Deeper understanding of the social and cultural factors related to participation in social technologies is needed for youth populations.