The Logic Model in Action against Tobacco Use: A Case Study

Abstract

Mississippi, an early player in tobacco prevention efforts, used a logic model based in CDC's Best Practices that had seven levels: inputs (community leaders, statewide partners, state Health Department, Attorney General's office), activities (cessation, chronic disease, media/marketing, youth programs, school programs, community/state programs, law enforcement), outputs (nicotine cessation and treatment programs, exposure to no-tobacco, pro-health media and other programs, smoking bans, ordinances, and policies), initial outcomes (awareness of programs, changes in youth knowledge and attitudes, increased enforcement efforts), intermediate outcomes (increased program utilization, reduced youth initiation of tobacco use, improved community culture regarding tobacco), long-term outcomes (reduced youth tobacco use, reduced exposure to secondhand smoke), and impact (reduced tobacco-related sickness and death). With enough simplicity to be clear, enough detail to offer guidance, and sufficient grounding in CDC's Best Practices to provide a persuasive rationale for each component, the present logic model had immediate applications and helped with program evaluation.