Time-Oriented Advertising: A Content Analysis of United States Magazine Advertising, 1890-1988-Reference-Cited by-同舟云学术

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Time-Oriented Advertising: A Content Analysis of United States Magazine Advertising, 1890-1988

Published:1989-10 Issue:4 Volume:53 Page:76
ISSN:0022-2429
Container-title:Journal of Marketing
language:
Short-container-title:Journal of Marketing

Author:

Gross Barbara L.,Sheth Jagdish N.

Publisher

SAGE Publications

Subject

Marketing,Business and International Management

Cited by 85 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

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