Social proof is ineffective at spurring costly pro-environmental household investments
Author:
Affiliation:
1. Department of Sociology/ICS, Utrecht University, Utrecht, THE NETHERLANDS
2. European University Institute, Fiesole, ITALY
Abstract
Publisher
Bastas Publications
Subject
Computer Science Applications,Media Technology,Education,Communication
Link
https://www.ojcmt.net/download/social-proof-is-ineffective-at-spurring-costly-pro-environmental-household-investments-13655.pdf
Reference22 articles.
1. Abrahamse, W., & Steg, L. (2013). Social influence approaches to encourage resource conservation: A meta-analysis. Global Environmental Change, 23(6), 1773-1785. https://doi.org/10.1016/j.gloenvcha.2013.07.029
2. Centola, D., & Macy, M. (2007). Complex contagions and the weakness of long ties. American Journal of Sociology, 113(3), 702-734. https://doi.org/10.1086/521848
3. Chung, T., & Mallery, P. (1999). Social comparison, individualism-collectivism, and self-esteem in China and the United States. Current Psychology, 18(4), 340-352. https://doi.org/10.1007/s12144-999-1008-0
4. Cialdini, R. B. (2001). The science of persuasion. Scientific American, 2(282), 76-81. https://doi.org/10.1038/scientificamerican0201-76
5. De Wit, J. B. F., Das, E., & Vet, R. (2008). What works best: Objective statistics or a personal testimonial? An assessment of the persuasive effects of different types of message evidence on risk perception. Health Psychology, 27(1), 110-115. https://doi.org/10.1037/0278-6133.27.1.110
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