Trend forecasting and its prospects in Bangladesh RMG industry

Abstract

To predict the future of RMG business in Bangladesh, trend forecasting analyzes both previous and current fashion trends as well as consumer behavior. Manufacturers and designers can use this data to learn important information about the types of designs, colors and materials that customers will want in the coming months. This information can be used to inform strategic manufacturing and design choices that can increase sales and profitability. The trend forecast outlook in RMG industry in Bangladesh is positive. Attractive clothing is in great demand due to the size and ever-increasing number of fashion-conscious consumers. Additionally, it is the second largest RMG industry worldwide and is still growing rapidly; consequently. To be competitive and meet client expectations, producers and designers must be able to accurately predict trends. Sustainability is an important issue for RMG sector in Bangladesh. To address this, trend forecasting identifies eco-friendly products, processes and designs that may become popular in the near future. Using sustainable techniques minimizes both their social duties and environmental damage. Excellent potential exists in the RMG sector of Bangladesh for trend forecasting. It can help manufacturers and designers stay competitive, meet their consumers' expectations, and move toward more eco-friendly practices by providing analytical insights into purchasing patterns and recent trends.