Abstract
Pay equity is not only a manifestation of social behavior but also a reflection of gender attitude. In view of the close interactions between pay equity, gender attitude and cultural value, it is necessary to examine the social-psychological connotations behind the pay equity concept and to seek its theoretical basis and support at the philosophical level. By examining the main ideas in Chinese philosophy, this paper claims that traditional Chinese culture contains rich connotations related to the pay equity concept and the pursuit of gender equality. These ideas can not only shape implicit nondiscriminatory gender attitudes but also inhibit the male superiority and intergroup prejudice through the self-regulation mechanism. The collision between traditional ideological insights and the modern pluralistic society will certainly promote the renewal of gender equity and concomitant changes in social attitude and employment behavior.