How the Digital Economy Enables Regional Sustainable Development Using Big Data Analytics

Author:

Wang Ruohan1,Wang Qingjin2,Shi Renbo3,Zhang Kaiyun2,Wang Xueling2

Affiliation:

1. School of Business and Economics, Namseoul University, Cheonan 31020, Republic of Korea

2. Business School, Qingdao University, Qingdao 266071, China

3. School of Economic and Management, Beihang University, Beijing 100083, China

Abstract

The development of the cultural industry cannot be isolated from the efficient integration with the digital economy and digital technology at the current stage of the technological and industrial revolution. This paper constructs an indicator system to measure the sustainable development of the cultural industry and tests the relationship between the digital economy and the sustainable development of the cultural industry using an OLS model based on China’s provincial panel data from 2011 to 2021. The findings of this study suggest that the digital economy can significantly aid in the long-term growth of cultural companies. The process of promoting sustainable development of the cultural industry through the digital economy has also advanced thanks to the government’s strong support. This report also suggests governmental recommendations based on these findings for the sustainable development of China’s cultural industry in the age of the digital economy. This paper theoretically elucidates the mechanism of the role of the digital economy on the sustainable development of the cultural industry, constructs a system of indicators to measure the sustainable development of the cultural industry, and tests the impact of the digital economy on the sustainable development of the cultural industry.

Funder

The National Social Science Fund Key Project of China

Publisher

MDPI AG

Subject

Management, Monitoring, Policy and Law,Renewable Energy, Sustainability and the Environment,Geography, Planning and Development,Building and Construction

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