The Impact of Big Data Analytics on Company Performance in Supply Chain Management

Abstract

Big data analytics can add value and provide a new perspective by improving predictive analysis and modeling practices. This research is centered on supply-chain management and how big data analytics can help Romanian supply-chain companies assess their experience, strategies, and professional capabilities in successfully implementing big data analytics, as well as assessing the tools needed to achieve these goals, including the results of implementation and performance achievement based on them. The research method used in the quantitative study was a sampling survey, using a questionnaire as a data collection tool. It included closed questions, measured with nominal and ordinal scales. A total of 205 managers provided complete and useful answers for this research. The collected data were analyzed with the Statistical Package for the Social Sciences (SPSS) package using frequency tables, contingency tables, and main component analysis. The major contributions of this research highlight the fact that companies are concerned with identifying new statistical methods, tools, and approaches, such as cloud computing and security technologies, that need to be rigorously explored.