Sustainable Tourism in the Post-COVID-19 Era: Investigating the Effect of Green Practices on Hotels Attributes and Customer Preferences in Budapest, Hungary
-
Published:2023-08-01
Issue:15
Volume:15
Page:11859
-
ISSN:2071-1050
-
Container-title:Sustainability
-
language:en
-
Short-container-title:Sustainability
Author:
Alreahi Mahmoud1ORCID, Bujdosó Zoltán2, Lakner Zoltán1, Pataki Laszlo34ORCID, Zhu Kai5ORCID, Dávid Lóránt Dénes14ORCID, Kabil Moaaz16ORCID
Affiliation:
1. Doctoral School of Economic and Regional Sciences, Hungarian University of Agriculture and Life Sciences (MATE), 2100 Godollo, Hungary 2. Institute of Rural Development and Sustainable Economy, Hungarian University of Agriculture and Life Sciences (MATE), 2100 Godollo, Hungary 3. Savaria University Centre, Faculty of Social Sciences, Eötvös Lóránd University, 9700 Szombathely, Hungary 4. Faculty of Economics and Business, John von Neumann University, 6000 Kecskemét, Hungary 5. Faculty of Resources and Environmental Science, Hubei University, Wuhan 430062, China 6. Faculty of Urban and Regional Planning, Cairo University, Giza 12613, Egypt
Abstract
Environmental practices have become an important matter in all aspects of life and industries, especially in the post-COVID-19 era. However, these practices continue to face many criticisms about their seriousness and effectiveness. In this context, this study aims to analyze the relationship between adopting green practices in hotels on one side and hotel image, customer satisfaction, and customer loyalty on the other side, considering the star-level rating system of the hotels and the hotel operating categories (chain or independent). This study depended on a sample of 235 hotels in the Hungarian capital of Budapest. Several analytical methods were used to achieve the study aim, including descriptive statistics, t-test, arithmetic averages comparison, text mining, NLP, and sentiment analysis. This study revealed that: (I) The higher the hotel star rank, the better the reviews and valuation factors. (II) Hotels that operate in chains show more attention to environmental practices. (III) Customers are more loyal to and satisfied with green hotels, and this increases as the hotel’s star rating increases.
Subject
Management, Monitoring, Policy and Law,Renewable Energy, Sustainability and the Environment,Geography, Planning and Development,Building and Construction
Reference104 articles.
1. Factors of Adoption of Eco-Labelling in Hotel Industry;Leroux;Technol. Forecast. Soc. Chang.,2018 2. Ogutu, H., Adol, G.F.C., Bujdosó, Z., Andrea, B., Fekete-Farkas, M., and Dávid, L.D. (2023). Theoretical Nexus of Knowledge Management and Tourism Business Enterprise Competitiveness: An Integrated Overview. Sustainability, 15. 3. Dávid, L., Bujdosó, Z., and Patkós, C. (2003). The Basics of Territorial and Settlement Development, Parliament of Hungary. 4. Kabil, M., Abouelseoud, M., Alsubaie, F., Hassan, H.M., Varga, I., Csobán, K., and Dávid, L.D. (2022). Evolutionary Relationship between Tourism and Real Estate: Evidence and Research Trends. Sustainability, 14. 5. UNWTO (2023, January 08). Tourism in the 2030 Agenda. Available online: https://www.unwto.org/tourism-in-2030-agenda.
Cited by
1 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
|
|