Use of Artificial Intelligence in Terms of Open Innovation Process and Management

Abstract

Organizations see open innovation as important to their future growth strategy. The increasing interest in artificial intelligence has led to a heightened interest in its potential applications in many industries. Many firms invest heavily in artificial intelligence intending to innovate their business models, though managers often lack understanding when trying to implement artificial intelligence in their operations. The data was retrieved from the Scopus database and was analyzed using the R Bibliometrix Biblioshiny and VOSviewer software. The aim of the article is to indicate the consistency in the formation of open innovation processes while applying artificial intelligence and to provide the profile of perspectives on artificial intelligence adoption in innovation management. This paper provides a deeper perception of artificial intelligence and how it can be used to drive open innovation processes and business model innovation within the use of artificial intelligence in open innovation processes and artificial intelligence in the management of open innovation. The authors discuss how recent advances in artificial intelligence have created new opportunities for increased external collaboration. The study found that the rise of artificial intelligence as a key technology for promoting openness and collaboration has ushered in a new era of achievable open innovation. Our presented findings suggest the sequence of open innovation processes powered by artificial intelligence and insights into the artificial intelligence application to innovation management.