Business IT Alignment Impact on Corporate Sustainability

Abstract

Business–IT alignment (BITA) has become crucial for effective organisational management in today’s interconnected global economy. This article investigates the relationship between BITA and corporate sustainability, exploring how businesses can leverage BITA for sustainable growth and development. The study employs a case research approach in a multinational manufacturing organisation, utilising a mixed methods research (MMR) design. In the quantitative part of the research, the PLS-SEM technique was used to examine the influence of six BITA factors on employees’ self-perceived action competence for sustainability (SPACS). This study confirmed that all six BITA factors strongly influence all three SPACS factors. In the qualitative part of the research, semi-structured interviews were used to measure the BITA maturity level of the organisation and the influence of BITA factors on corporate sustainability. Based on quantitative and qualitative research results, it can be confirmed that BITA strongly influences corporate sustainability. Results also confirm that there is no universal approach to BITA and its influence on corporate sustainability. Organisations must focus on all factors of BITA equally to achieve better levels of BITA and ensure its influence on corporate sustainability.