Reaching a Wider Audience: Instagram’s Role in Dairy Cow Nutrition Education and Engagement

Author:

Muca Edlira1ORCID,Buonaiuto Giovanni2ORCID,Lamanna Martina2ORCID,Silvestrelli Simone2ORCID,Ghiaccio Francesca2ORCID,Federiconi Alessia2ORCID,De Matos Vettori Julio3ORCID,Colleluori Riccardo2,Fusaro Isa3ORCID,Raspa Federica1ORCID,Valle Emanuela1ORCID,Formigoni Andrea2ORCID,Cavallini Damiano2ORCID

Affiliation:

1. Department of Veterinary Sciences, University of Turin, 10095 Grugliasco, Italy

2. Department of Veterinary Sciences, University of Bologna, 40064 Bologna, Italy

3. Faculty of Veterinary Sciences, University of Teramo, 64100 Teramo, Italy

Abstract

The paper presents an overview of the usage of Instagram as a social media platform for teaching and engagement in the field of dairy cow nutrition and management. Our Instagram content, which includes posts, stories, hashtags, reels, and live videos, aims to educate and engage our followers and covers a wide range of topics, including research updates, student activities, and information on dairy cow health and welfare. This approach to education allows us to reach a larger audience while also providing a forum for interaction and discussion on essential dairy cow nutrition concerns.

Publisher

MDPI AG

Subject

General Veterinary,Animal Science and Zoology

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