Assessing the Traveling Risks Perceived by South African Travelers during Pandemic Outbreaks: The Case of COVID-19

Abstract

The unprecedented global health crisis caused by COVID-19 is undoubtedly having a major impact on international tourism for two reasons. While the imposed travel restrictions have discouraged people from traveling, travelers are struggling with growing anxiety in coping with the new travel environment. We address the changing risk perceptions of travelers in the wake of the COVID-19 pandemic. Our primary objective is to identify and weigh significant emerging travel risks and develop a Risk Score Index to measure destination performance and strategic interventions for South African travelers. In this case, we used MACBETH and web-Delphi to construct that index with the help of 32 experts in the field. We found that the risks perceived by tourists are multifaceted and encompass categories, such as additional costs, exchange rates, and reimbursement-related factors. These three criteria are most important to the general perception of travel risk. We applied the developed risk assessment index to five destinations to assess their performance relative to the identified risks. The UK was the best-performing country.