A Study on Tourist Satisfaction Based on the Conservation and Reuse of Alleyway Spaces in Urban Historic Neighborhoods

Abstract

The preservation and reuse of historical alley spaces infuse these areas with renewed vitality, which holds significant importance for the direction of preservation and restoration efforts in historical districts. This paper focuses on Jinyu Alley in Quanzhou and identifies a study targeting tourists for the protection and reuse of historical alley spaces. Through preliminary research and interviews, a system of evaluation indicators for urban historical alley spaces post-usage was established using a factor analysis, extracting five main components: historical context, neighborhood space, commercial environment, supporting facilities, and operational management. Additionally, a modified importance–performance analysis (IPA) method was employed to conduct a quadrant analysis on tourist satisfaction evaluation indicators. Transformation quadrant distribution maps of various evaluation indicators reveal dissatisfaction among tourists with certain aspects of supporting facilities, the commercial environment, and neighborhood space. Relevant departments should prioritize improvements in dining quality, business variety, neighborhood traffic connections and transformations, neighborhood space form and scale, landscape greening, environmental elements, parking availability, and trash bin density for future enhancements. Finally, based on the results of tourist satisfaction surveys and information gathered from interviews with a minority of residents, a more inclusive and sustainable strategy for the protection and reuse of historical alley spaces is formulated.