The Effects of Entrepreneurship on the Enterprises’ Sustainable Innovation Capability in the Digital Era: The Role of Organizational Commitment, Person–Organization Value Fit, and Perceived Organizational Support

Abstract

The concept of entrepreneurship in the digital era has been developed rapidly in recent years, and it has a more significant impact on a company’s sustainable innovation capabilities. In the digital era, entrepreneurship has gradually become a spiritual trait of organization members and appears on all levels of an organization. This research examines the impact of entrepreneurship on a company’s sustainable innovation capability in the digital era from the perspective of organizational commitment. Through a questionnaire survey, 378 valid questionnaires were collected. The results show that: entrepreneurship has a positive impact on sustainable innovation capability of enterprises; affective commitment plays a positive mediating role between entrepreneurship and enterprises’ sustainable innovation capability, while continuance commitment plays a negative mediating role between entrepreneurship and enterprises’ sustainable innovation capability; and perceived organizational support and person–organization value fit play a moderating role between entrepreneurship and organizational commitment. This article emphasizes the key role of entrepreneurship on enterprises’ sustainable innovation capability and discusses the realization path of the enterprises’ sustainable innovation capability from the perspective of organizational commitment.