Affiliation:
1. Faculty of Business Sciences, Tourism and Hotel Business Administration, Corporación Universitaria Minuto de Dios-UNIMINUTO, Bogotá 111021, Colombia
2. Facultad de Ciencias Económicas y Empresariales, Universidad a Distancia de Madrid, 28400 Collado Villalba, Spain
Abstract
The aim of this article is to analyze research trends in communication and tourism through a systematic review and bibliometric analysis of the academic literature in order to identify patterns, areas of interest and possible gaps in knowledge, thus contributing to the understanding and development of these interdisciplinary fields. The methodology includes a bibliometric analysis performed with the R Core Team 2022-Bibliometrix software 4.2.3, in addition to the use of VOSviewer software 1.6.20 and a systematic review of the Scopus and Web of Science databases to analyze the most researched topics, authors, their affiliations, countries, most influential publications, keywords and trends. The results of this research are a valuable contribution to the literature and the scientific community by providing a comprehensive and relevant analysis of the current landscape of communication and tourism research. To conclude, this analysis promotes a deeper understanding of the theoretical and conceptual framework of the studies published to date, which is essential for enriching the academic debate on trends in communication and tourism research.
Reference44 articles.
1. Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty: A PLS-SEM-based multi-sequential approach;Abbasi;Journal of Vacation Marketing,2022
2. The why, how, and what of public policy implications of tourism and hospitality research;Aguinis;Tourism Management,2023
3. Technological aspects of public tourism communication in Italy;Baggio;Journal of Hospitality and Tourism Technology,2011
4. E-Tourism Developments in Greece: Information Communication Technologies Adoption for the Strategic Management of the Greek Tourism Industry;Buhalis;Tourism and Hospitality Research,2004
5. Information Communication Technology Revolutionizing Tourism;Buhalis;Tourism Recreation Research,2005